Initial label ideas and designs. The main flavor profiles of the sauce are pineapple, lime and honey, so I wanted to focus the designs around bee and pineapple imagery, while also showing it has a good level of heat.
Final Label Design
Labels on the bottles
Final label design. I think the bee made out of pineapple slices is a great eye catching visual that piques interest and gets people curious about trying the sauce.
Then the final piece of the branding was developing a website where people can find more details about the brand and the story of tropical stinger hot sauce.
